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Your Favorites. Your Price. Your Way.

You know how the girls get when it’s Black Friday…

THE SOFT ESSENTIALS EDIT

A curated Black Friday collection designed to elevate your everyday softness.

Welcome to The Soft Essentials Edit — your Black Friday-only collection of warm scents, cozy textures, and soft-life staples designed to support the woman you’re becoming.

Each bundle inside this edit has its own purpose, its own vibe, and its own version of softness — so you can choose what your life needs right now.

This is about building a life that feels good, smells good, and moves gently.

Explore all four bundles below starting at $44.99 and find the softness that’s calling your name.

Most Popular Bundle

The Elevated Essentials Bundle — 5 for $65.99

For the woman who loves a good routine and wants her everyday to feel a little more luxurious. This bundle upgrades your normal to intentional.

Five everyday must-haves that turn stressy mornings into warm, cozy, glowy moments.

Elevated, but still realistic. Luxurious, but still you.

Bundles Inside The Soft Essentials Edit.

  • The Soft Start Bundle

    For the woman who needs a gentle reset and a simple way to choose herself again. Ease into your soft-life era with three essentials that help you unwind, moisturize, and breathe again. Perfect for the girl who’s just starting her self care journey or the one who needs a little “soft nudge” back into caring for herself.

  • The Self-Devotion Bundle

    For the woman who’s ready to pour into herself the way she pours into everyone else. This bundle is for your Becoming Era. Seven essentials designed to bring softness, scent, and sensory calm into every part of your week. A full-body reminder that taking care of yourself is not optional — it’s necessary.

Discover Your Next Soft-Life Favorite

Explore the curated essentials that elevate your routines, your mood, and the way you move through your day.

For the woman who wants it all — the glow, scent, intention, and a system to support keeping her life soft and aligned as possible.

The Gift & Glow Bundle — 7 for $139.99 (includes The Reset Planner)

The most premium bundle in the edit. You get to choose up to 7 self care items including The Reset Planner — your soft structure for the season.

Shopping for your girls this season? This bundle makes it easy to gift a few planners and stay aligned together.